Photo Caption: Cape Town business owners were in for a treat last week (17 July 2014) when the Founder and Chairman of ActionCOACH – the world’s number one business coaching franchise – Brad Sugars (standing fifth from the left), visited South Africa. Through an inspired session, Sugars helped business owners understand how to take action to grow effectively, simply, practically and cost-effectively in spite of the times. International award winning owner of Building Best Business and a certified ActionCOACH, Kathi Clarke (standing sixth from the left), invited all her clients and their clients to the educational seminar.

International ActionCOACH Founder and Chairman, Brad Sugars, who is also a bestselling author and successful entrepreneur himself, is currently visiting South Africa to share his knowledge. During an interactive three hour seminar at the Southern Sun Hotel in Cape Town on 17 July 2014, over 400 business owners took in Sugars’ extensive know-how, which yielded outstanding feedback from the audience.

During the seminar, business owners were reminded about the importance and ‘how to’ of identifying the right leads and investing wisely into the right marketing strategies. Most importantly, attendees learnt to test and measure these continuously to ensure that it’s generating both life-time customers and repeat business.

“I’m very privileged to have had 150 of my clients and their clients attend what was a hugely informative and practical seminar and to hear their feedback that it was a truly valuable evening. We are delighted to have hosted Brad who is world-class at what he does and resonates so with entrepreneurial owners because he speaks from hands-on experience,” says Kathi Clarke, owner of Building Best Business and certified ActionCOACH Business Coach in Cape Town.

Sugars talked about his latest book ‘Buying Customers’, which urges business owners to think of marketing efforts as an investment and not an expense. ‘Buying Customers’ is now on shelves – a must read for all business owners!

Currently placed in the top 100 ActionCOACH Business Coaches in the world, Kathi Clarke is an Industrial Psychologist, with over 25 years’ experience in growing businesses in five African countries.  Since returning to Cape Town in 2010 she has successfully helped more than 50 entrepreneurs to significantly grow their profits, develop entrepreneurial muscle and enjoy the lifestyle which prompted them to start their own business in the first place. Contact her on 021 423 9514 or if you’re an entrepreneurial business wanting to get bigger or a bigger business wanting to get better. Kathi Clarke is also on Facebook