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Pitch meetings go both ways

Recently I was called to help a company with some damage control as a result of negative online reviews they received. During the initial…


What are your eight words?

Can you fluently describe what your business’ unique selling proposition (USP) is? What makes you stand out from your competitors? If you…


COVID-19 doesn’t change top CEOs’ social media habits

Top CEOs across the globe tend to stick to their existing communication habits during the COVID-19 crisis. Only those who were already…



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